Where to Buy Kimchi in the UK — Every Retailer Compared (2026)
No single UK supermarket stocks everything, and several of the best brands are online-only. This guide breaks down exactly which supermarket, Amazon listing, Korean grocer, or direct-ship maker carries each of the 20 brands we track — plus which is cheapest per 100g and which have real, verified customer ratings.
📅 Published: August 29, 2026 · 🔄 Updated: September 24, 2026 · ✅ Reviewed by Dr. Sarah Mitchell, RD, PhD
Where to Buy Kimchi in the UK
It depends which brand you’re after, since no single supermarket stocks everything. Sainsbury’s has the widest supermarket range with six confirmed brands, including Vadasz; Waitrose carries Vadasz and Mrs Elswood; Tesco, Asda and Morrisons each carry a mix of Vadasz, Baxters, Sun Hee and Yutaka; Ocado is now confirmed for at least eight distinct brands, including three independents with strong real ratings (Tickles’ Pickles 4.5★, Kim Kong 4.3★, Kelly Loves 4.0★); and Amazon.co.uk carries more brands than any physical UK supermarket, with 11 of the 20 we track confirmed there. Dedicated Korean grocers like H Mart and Wing Yip stock the widest range of all, and seven independent UK makers ship direct nationwide.
Retailer by Retailer
Six genuinely distinct brands confirmed on shelf or online.
Where Vadasz Kimchi first launched in 2019.
Range and pack size can vary by store size — a small Tesco Express may not match a large Tesco Extra.
Now confirmed for at least eight distinct brands, including three with genuinely strong verified ratings.
11 brands confirmed with a live listing. Links carry our Associates tag (kimchiguide-21).
Independent & Direct-Ship Makers
Nine UK makers ship direct nationwide. Two — Kim Kong and Tickles’ Pickles — are also on Ocado with genuinely strong ratings (4.3★ and 4.5★).
Brand-by-Store Comparison Table — All 20 Brands
| Brand | Waitrose | Sainsbury’s | Tesco | Asda | Morrisons | Ocado | M&S | Amazon | Direct / Independent |
|---|---|---|---|---|---|---|---|---|---|
| Vadasz | ✓ | ✓ | ✓ | ✓ | ✓ | — | — | ✓ | — |
| Bibigo (UK ambient) | — | ✓ | — | — | — | ✓ | — | ✓ | — |
| Baxters | — | ✓ | ✓ | — | ✓ | — | — | ✓ | — |
| The Cultured Collective | — | ✓ | — | — | — | ✓ | — | — | 3.7★/183 on Ocado |
| Biona Organic | Select stores | — | ✓ | — | — | — | — | ✓ | Health stores |
| Yutaka | — | ✓ | — | ✓ | ✓ | — | — | ✓ | — |
| Sun Hee | — | ✓ | ✓ | — | ✓ | — | — | ✓ | — |
| Mrs Elswood | ✓ | — | — | — | — | — | — | ✓ | — |
| Kelly Loves | — | — | — | — | — | ✓ | — | — | 4.0★/24 on Ocado |
| Tickles’ Pickles | — | — | — | — | — | ✓ | — | — | 4.5★/238 on Ocado; McGrocer, Wholegood Supply |
| Kim Kong | — | — | — | — | — | ✓ | — | — | 4.3★/121 on Ocado; own site, Farm Direct, Planet Organic |
| Ajumma Republic | — | — | — | ✓ | — | — | — | ✓ | — |
| Ollie’s Kimchi | — | — | — | — | — | — | — | — | Own site, select London delis |
| The North Shop | — | — | — | — | — | — | — | — | Own site, London Cheesemongers |
| Eaten Alive | — | — | — | — | — | — | — | ✓ | Own site |
| Peichin’s Table | — | — | — | — | — | — | — | — | Own site, Cambridge delis |
| Loving Foods | — | — | — | — | — | — | — | ✓ | Own site |
| mr. kimchi | — | — | — | — | — | — | — | ✓ | Own site |
| Kimchi & Radish | — | — | — | — | — | — | — | — | Own site, Natoora, Provenance Village Butcher |
| M&S (Classic / Golden) | — | — | — | — | — | ✓ | ✓ | — | — |
Price Comparison — Cheapest by Brand, Per 100g
| Brand | Typical Pack | Typical Price | Approx. Price / 100g | Cheapest Confirmed At |
|---|---|---|---|---|
| Kelly Loves | 80g | ~£1.80 | ~£2.25 | Ocado |
| Yutaka | 200g | ~£3.45–3.50 | ~£1.73–1.75 | Asda, Morrisons |
| Sun Hee | 190g | ~£2.00–2.20 | ~£1.05–1.16 | Tesco |
| Vadasz | 400g | ~£4.50–4.75 | ~£1.13–1.19 | Sainsbury’s, Asda, Morrisons |
| Baxters | 300g | ~£3.50 | ~£1.17 | Sainsbury’s, Morrisons, Tesco |
| The Cultured Collective | 250–300g | ~£2.55–4.75 | ~£1.02–1.90 | Ocado (£2.55/300g) |
| Tickles’ Pickles | 200g | ~£4.50 | ~£2.25 | Ocado |
| Kim Kong | 330g | ~£6.25 | ~£1.89 | Ocado |
| Biona Organic | 220–350g | ~£4.99–5.20 | ~£1.43–2.27 | Tesco |
Korean & Pan-Asian Grocers
Areas with a larger Korean community — most notably New Malden — have the UK’s highest concentration of these grocers, often stocking more traditional, fish-sauce-based recipes than any UK supermarket. mr. kimchi runs two Korean restaurants in New Malden and Wimbledon.
Where to Buy Kimchi in the UK — FAQ
Kimchi is sold at Waitrose, Sainsbury’s, Tesco, Asda, Morrisons, Ocado, and M&S, though which specific brand each stocks varies. 11 of the 20 UK brands we track are also confirmed on Amazon.co.uk, and 9 independent makers ship direct.
Yes — the widest range of any single UK supermarket, with six confirmed brands: Vadasz, Sun Hee, The Cultured Collective, Bibigo’s ambient Vegan pouch, Baxters, and Yutaka.
Yes — Bibigo’s ambient pouch, M&S’s own-brand, and four independents with real ratings: Kim Kong (4.3/5, 121), Tickles’ Pickles (4.5/5, 238), The Cultured Collective (3.7/5, 183), Kelly Loves (4.0/5, 24).
Tickles’ Pickles is highest at 4.5/5 from 238 ratings, followed by Kim Kong (4.3/5, 121), Kelly Loves (4.0/5, 24), and The Cultured Collective (3.7/5, 183) — all genuine Ocado ratings.
Mixed. Lidl has carried real kimchi during its periodic “Asian Week” only. Aldi’s “Plant Menu” version is kimchi-flavoured, not traditional. No standing Co-op listing confirmed.
H Mart (New Malden + Oseyo branches) and Wing Yip (Birmingham, London, Manchester, Croydon) typically stock more brands and styles than any mainstream supermarket.
Yutaka and Sun Hee are consistently the lowest price-per-100g among multi-retailer brands; Biona’s certified-organic kimchi is the highest.
As an Amazon Associate, KimchiGuide.com earns from qualifying purchases through Amazon.co.uk links on this page. Written by Ji-Young Park, reviewed by Dr. Sarah Mitchell RD, PhD. Last updated September 24, 2026.